Observing users as they try to accomplish tasks on your site is the most effective and efficient way to uncover usability problems. We believe that everyone with a meaningful web presence or software should incorporate usability testing in their daily routine as a fundamental part of quality assurance.
Our approach involves executing meaningful tests with actionable outcomes that result in direct ROI increases. And in this process, we empower you by teaching you how to conduct your own quick and cheap usability tests throughout the project lifecycle, without having to set up an official lab.
We will help you learn the benefits of traditional user testing techniques and online testing tools. Plus, you will learn how to conduct user sessions, develop test plans, analyze data, and present and review findings as part of company strategy.